progress

The project in my Professional Practice class is almost coming to an end (on my groups part, that is). Since I am with the group who is designing the guide, we will be one of the first groups to have a completed piece. This is only because of how the project is layed out not due to who has worked the hardest because the class has worked very hard on this project. Each week the guide size and the design has continually changed. It has evolved into something beautiful and simple. The guide is easy to handle, which means it is not a clunky booklet nor is it the noraml size of a brochure. My group has spent many, many hours deciding which fold/design will work best. Our goal is to design a brochure which will be informative yet beautiful enough to keep. Most brochures get looked at then tosed… and this is not our goal. We are also designing a point of purchase stand which will house the brochures. The brochure will go to press in a week, which means crunch time. We are working with a local printing company in chattanooga called Williams Printing Company. The teams at Willaims have been amazing and very helpful. They are helping us in every area and are a pleasure to work with. A couple of weeks ago we toured the facility at Williams Printing Company and everyone there bent over backwards to answer our questions and help us in deciding how to build the guide.

I am very excited to see this project through and look foward to seeing this guide used in Chattanooga, TN.